Top Subscription Billing Renewal plans to Maximize Revenue

Subscription Billing Renewal 

Subscription-based or another business – growing revenues are the most common aim for all enterprises. Also, ordinary sales contributed majorly to the general profitability of any business. But, now no longer all your present customers become repeat ones or renew the subscription plans which is mostly a struggle for the subscription businesses. To increase the routine revenue or overall revenue, you want to undertake certain subscription billing renewal strategies, so that subscriber churn is never troubled to develop your business.

Top Subscription Billing Renewal plans that Help maximize Your Revenue

Give extra Offers for Long-term Subscription

In the majority of the subscription-based businesses take this approach to create the customers take long subscriptions that don't seem to be only similar to repeated renewals at the end of every month by declaring some offers but however a more secure way to boost your revenue, as once they take the yearly subscription, there's no chance of losing them in the midway!

Convey the Value of Your Brand

When the customer understands your brand value and product or service quality, they will be more likely to renew their subscriptions. The following ways to establish the value of the brand during the first month of subscription for your new customers-

  • Make  the customers know about the advantages of taking your subscription for long-term
  • Give them a short and to-the-factor review of the extraordinary benefits they're getting by taking your subscription
  • Keep your subscription billing version transparent that offers your customers insights on precisely what are they paying for
  • Make sure that the customer support is right sufficient to exceed their expectancies from day one, be it their billing-related queries or requirement for another assistance
  • To keep them interested in taking your subscriptions for longer don’t forget to pamper your customers with discounts, coupons.

Consider Upselling and Cross-Selling

One way to increase your income is to increase the average value of your order. Both up-sells and cross-sells are designed to increase the value of your sales; However, sellers need to ensure that these offerings add value to their customers' lives. One easy way to do this is to up-and cross-sell your products. When the seller encourages the customer to spend money by recommending a more expensive alternative, upgrades, or add-ons is called up-selling. Cross-selling is when you recommend something that is an action or practice of selling an additional product to your existing purchase but is from a different category.

  1. One of the most effective ways to increase your MMR (Monthly Recurring Revenue) is to increase your products and sell them.
  2.  For any subscription-based business, do a thorough study of your customers' buying or demand patterns.
  3.  Cross-selling products or services by encouraging existing subscribers to add a new plan during their renewal, or existing ones to extend

Automated Renewal

Stay safe with the end-to-end management of your users' subscription billing lifecycle. Get payments on time with an automated renewal platform with customizable, self-generated, multilingual invoices. No hassle because you don't have to go through the ordering process over and over again. Tips to Keep in Mind 

  1. Your billing system is sufficiently secure for customers to choose auto-renewal. 
  2. Keep your pricing model flexible and transparent 
  3. Make automatic renewal optional

Offer Grace Periods

If your customers forget to renew, don't cut off their access, just remind them and give them a few extra days to decide whether to renew their subscription. Most offer this feature to their customers, instead of blocking access instantly, they give extra days for subscription renewal.

Measure the Subscription Metrics

For all subscription businesses, special and non-stop size of operational overall performance is essential to constructing and executing a method in order to drive growth and success, decide in which to invest, while to invest, and in which to reduce back. Core metrics like MRR, CAC, ARPU, CLV, and churn charge ought to be tracked.

In order to provide you with the nice subscription renewal techniques, you need to take care of the associated subscription metrics timely, such as –

  • Customer Lifetime Value (LTV)
  • Monthly Recurring Revenue (MRR)
  • Annual Recurring Revenue (ARR)
  • Churn Rate)
  • APRU (Average Revenue Per User)
  • Customer Acquisition Cost (CAC)
  • Trial Conversion Rate

Retention Rate

 A top-rated billing device will let you have clean insights on all these. Once you've got clean expertise of ways to hit your gift subscription techniques, it is going to be a lot simpler to put into effect higher ones to grow your sales or save you churn.

Bring Variety in Subscription Models

All your subscribers don’t have the equal requirement and so, your subscription version needs to have variety. For instance, when you have an OTT channel, then you could have customers who opt to flow on mobiles, or tablets, or laptops. In addition to this, make certain your subscription billing manner is easy and sufficient to allow the client's upgrade, downgrade, pause, or take different moves smoothly.

Gain Customers’ Trust with Transparency

Transparency is the secret key to gaining the trust of your customers in payment transactions. Your subscribers want to know exactly what they are paying for, and your subscription billing system should give them transaction history details, reports, purchase details, etc. This not only helps improve your subscription billing but also enables your customers to make better decisions about their future purchases.

Add-ons and More Add-ons

Discounts, Coupons,  promo codes, service packages- your subscribers will never get bored with add-ons. The subscription billing process should include this holy grail for subscription businesses as it is one of the most effective ways to keep your subscribers interested in your product or service. Research shows that discounts influence purchasing decisions because customers perceive them as financial gain.

Offer Secure and Fast Transactions

Secure and rapid transactions are a need for your customers. Always undertake a subscription billing gadget that is compliant with the safety requirements including PCI( Payment Card Industry) DSS (Data Security Standard). PCI  or  DSS  is a fact protection widespread to stabilize and defend the credit scorecard facts of your clients. Also, make sure your subscription billing system gives clean transactions for your clients and removes charge network latency, charge failure, etc. A solution is to offer your subscribers extra charge alternatives in addition to extra charge gateway alternatives.


If you are a businessman, the billing of your customers should be a concern for you. However, having a clear understanding of the basic facts above will always help you improve your subscription billing process. Therefore, the above renewal of subscription billing plans to maximize revenue and optimize your income potential.

Modern news platform
for demanding readers

Subscribe to thematic newsletters prepared by professional editors.

  • Read your newsletters at regular time you want. E.g. every day at 9am.
  • We update your timeline only every 3 hours. Because that's sane.
  • No notifications. No endless scrolling. No addiction and FOMO.