People only read 20% of your content — but UX Writing can make them read more on your page

A guide for reader-centered design.

People don’t want to read, so they scan. But adjusting your creative process can encourage your users’ brains to keep reading your page.

“On the average webpage, users have time to read at most 28% of the words during an average visit; 20% is more likely.”
Jakob Nielsen

Content should be tailored to your user

To avoid your future customers just scroll down and ignore your valuable content. Urge your team to solve the next questions:

Modern news platform
for demanding readers

Subscribe to thematic newsletters prepared by professional editors.

  • Read your newsletters at regular time you want. E.g. every day at 9am.
  • We update your timeline only every 3 hours. Because that's sane.
  • No notifications. No endless scrolling. No addiction and FOMO.