What’s an error page for you? A reason for feeling confused and annoyed? A bit of a bother? Nothing at all? Having users stumbling upon a 404 page is equally frustrating for the site owners. However, there can be a 404 page design for a business to capitalize on.
You have the power to choose what it would feel like for your user.
A designer is able to produce a creative 404 error page to raise your conversion rate and increase traffic, turning passers-by into leads. If you’re on the lookout for some inspiration on how to improve your website’s 404 page (with examples), then read on!