Create a high-level homepage design and boost your chances to triple the revenue
The homepage is the eCommerce front door, even though there are some users that probably won’t land in a virtual store through the homepage, some users will.
Combining with the header, it should simultaneously inspire users to explore the content, promote products and campaigns and transmit the brand’s values. Its role is vital for the website, the “secret sauce” of a successful homepage is a good balance of the elements.
Fact is, the homepage must make clear to the user what the eCommerce offers and why making the purchase there is the best option.
The purpose of the site should be to solve problems, not to create more.